When a Giant Falls: What the Modere Shutdown Really Means for the MLM Industry

Author: Greg

April 22, 2025

Let me start with this:
I’ve got friends at Modere. I’ve got friends who were top earners, VPs, and ride-or-die reps who gave everything they had to that company and others across the industy. This blog isn’t about taking shots at a company or an industry. It’s about telling the truth.

Because here’s the truth:
Modere—a respected, stable, product-first network marketing company—just shut its doors.

And if that doesn’t shake you up a bit, you’re either not paying attention… or you’re too deep in the company Kool-Aid to smell what’s burning.

🧨 How Did Modere Collapse?

I don’t know exactly. Maybe it was profitability, maybe a private equity buyout, maybe it was just time.
From the outside, they looked strong:

  • More customers than reps

  • Solid product line

  • DSA and FTC friendly

  • One of the few MLMs that didn’t feel scammy at a glance

And yet… gone.

That’s the game.
It doesn’t matter how long you’ve been with a company, how many Facebook Lives you’ve done, how much “team culture” you’ve built—you don’t own sh*t unless your name’s on the building.

🚫 The Real Problem Isn’t That Modere Shut Down...

It’s what happens next that drives me nuts.

  • One leader runs to Company A and says, “This is where we were meant to be all along!”

  • Another runs to Company B, the same one they trashed six months ago.

  • A third decides they’re going to start their own MLM even though they’ve never run a lemonade stand, let alone a compliant, scalable direct sales business.

And the reps?
The thousands of everyday people who poured years into Modere, often without even knowing the owners or having a meaningful relationship with corporate leadership?

They’re left with nothing but a Facebook group full of ghosts and a closet full of products they can’t return.

🎯 Let’s Talk About These So-Called “Leaders”

You know the ones.

  • The ones who tell you to burn every bridge and focus only on one company—their company.

  • The ones who say you’re a quitter if you explore other options.

  • The ones who preach loyalty but jump ship the moment their compensation dips or they get a better bridge deal.

  • The ones who shame people for having a job, while collecting their own MLM check from a company full of salaried employees.

Here’s the pattern:
They tell their downline, “You have to be all-in.”
Until they decide they’re out.
And then you’re expected to just blindly follow them to wherever they go next… or you’re now the enemy.

Make it make sense.

🧠 You Need to Diversify. Period.

If Modere taught us anything, it’s that no company is invincible.
So if you’re putting all your eggs in one basket—and you didn’t build the basket—you’re screwed when the bottom drops out.

You want to be smart in this game?

And don’t ever let someone who doesn’t pay your bills decide your future

 

⚠️ And To The Leaders Thinking About Starting Their Own MLM...

I’ve been in this game for 15+ years—in the field and inside corporate.
Let me be real with you:

Running a team and running an MLM company are not the same damn thing.

Creating a comp plan, managing merchant accounts, navigating FTC rules, filing global compliance, building product pipelines, funding tech development, handling inventory, building staff culture, managing legal counsel, and paying reps correctly at scale?

It’s not a personality contest. It’s a war zone.

So unless you’ve got real funding, real infrastructure, and real strategic leadership—you’re not starting a legacy.
You’re starting a disaster.

🔥 Final Thought: Control What You Can Control

Modere is gone.
Many reps are grieving, scrambling, or being aggressively recruited into half-baked schemes.

If you’re reading this and feeling burned, you’re not alone.
But you’ve got a choice right now:

You can panic and chase the next shiny thing,
or
you can wake up and realize that the only security you’ve ever had… is what you build for yourself.

And let me be clear—Boom Marketing Group is no exception.

Even here at Boom, I’ve never once said the only thing you should ever do is what we’re doing.
That’s not leadership—that’s delusion.

I tell people every day:
👉 Do what lights you up.
👉 Do what aligns with your beliefs.
👉 And if you’re with Boom right now? Amazing. But please have a job if you need income.
Stay social. Stay sharp. Pay your bills. Grow your options.

Sure—some of our reps have made hundreds of thousands here. But if you’re brand new, this isn’t a lottery ticket. This is a platform. And platforms work best when you build on top of them, not when you blindly worship them.

We often have multiple featured or partner opportunities available at BMG, because we believe in diversification. We believe in creating options. And if your name’s not on the wall, you better be thinking three moves ahead.

Ask yourself: what happens if your upline quits? What happens if your company folds? What happens if the plug gets pulled?

The ones at Modere who were all-in—but never looked ahead—are feeling that hard today.

Let this be a wake-up call:
Build for yourself. Own your future. And never, ever confuse loyalty with dependency.

Boom Marketing Group

We tell the truth.
We respect the grind.
And we’ll never stop reminding you—you are the brand. Everything else is just a vehicle.

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