The Power of a Simple Pitch
Author: Greg
May 20, 2025
Why Most Affiliates Talk Too Much and Close Too Little
Let’s get something straight: If you can’t explain what you do in under 20 seconds, you’re probably losing money.
The most common mistake I see new (and even seasoned) affiliates make? They talk too damn much. Myself included sometimes! We overcomplicate the offer. We explain the tech, the comp plan, the backend, the savings, the gateway, the support team, the dashboard, the banking perks, the API integrations—and guess what?
By then, the prospect’s already checked out.
The Psychology Behind a Powerful Pitch
Let’s go BMG mode for a second: People don’t buy because of what something is. They buy because of what something does for them.
Translation: Nobody cares how smart you sound. They care how you make them feel—and whether your offer solves a problem they actually care about.
If you lead with complexity, you lose clarity. If you lead with features, you lose attention. If you lead with YOU, you lose THEM.
You’ve got to lead with curiosity. Relevance. Simplicity. Confidence.
Stop Explaining. Start Asking.
Jeremy Miner says it best: “Selling is not telling. Selling is asking the right questions that lead to the right conclusions.”
Here are a few BMG-tested power lines that create real engagement:
➡️ “Can I ask—what’s your average card volume each month?”
➡️ “Be honest with me—have you looked into dual pricing yet or are you still paying the full fees?”
➡️ “If I could show you a way to keep 95% of what you’re paying your current processor, would you be open to seeing it?”
Each of these lines does two things: it qualifies and it creates curiosity.
It makes the business owner feel like you understand their world—without pitching a damn thing yet.
Your Job Isn’t to Sell the Whole Thing—It’s to Open the Door
When you’re talking to a business owner about FreeForYou, you are not selling merchant processing.
You’re selling a possibility. A solution. An invitation.
You are not their terminal installer. You are not their accountant. You are not their FinTech software trainer.
So stop trying to be.
Your one job is to say just enough to make them want to know more. That’s it.
Greg’s Golden Rule of Pitches:
The more you talk, the more they tune out. The simpler the pitch, the stronger the close.
Here’s one of my favorite pitch formats:
Step 1 – Ask a curiosity-based question:
“Quick question—have you ever looked into dual pricing before?”
Step 2 – Share a credibility statement:
“We’re helping hundreds of business owners cut 95% of their processing fees—without changing how they do business.”
Step 3 – Make a soft invite:
“Would you be open to seeing how it works?”
That’s it.
No vomiting details. No explaining the dashboard. No showing a video mid-pitch. Just a simple, confident, curiosity-driven conversation.
Less Talk. More Checks.
If you want to win with FreeForYou—or any sales offer—you need to learn this skill. Not just because it closes more deals, but because it makes the right people lean in.
Let your pitch be a door opener. Let the system, the software, and the team do the heavy lifting.
Keep it simple. Stay curious.
And remember: The best affiliates know when to shut up.
👉 [Start Building Your Pitch Now]
👉 [Join Our Sales Training Session with Greg]
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