What If My Staff Hates “Selling” Dual Pricing?

Many business owners worry that adopting dual pricing might turn their staff into uncomfortable salespeople, pushing fees onto customers. In reality, most employees quickly embrace dual pricing once they understand the true benefits for both the business and the customer.

With FreeForYou, employees aren’t “selling” anything. Instead, they’re simply offering a transparent, easy-to-understand choice: cash price or card price. This upfront honesty resonates with customers and removes the feeling of being “pitched” or pressured.

FreeForYou provides comprehensive training materials and clear, professional signage that do most of the explaining for you. Employees feel supported and confident, so they can focus on delivering excellent service rather than awkwardly negotiating fees at the counter.

When introduced properly, dual pricing isn’t a sales tactic — it’s an operational update that actually builds trust and loyalty. Staff feel empowered rather than stressed, and customers appreciate the clarity and control.